Building a Family Office Community You Can Trust
In this short video, TFOA founder Marc Sharpe shares the story behind The Family Office Association and why a trusted community matters for single family offices.
It’s a companion to TFOA’s whitepaper on the story of TFOA.
Transcript
As your family office grows, every conversation starts to feel like a pitch.
Every advisor has an angle. Every fund manager has a product. Every service provider wants in. The wealth itself becomes a magnet for people who need something from you. That is not paranoia. It is just a fact of life. When every interaction is compromised by a sales motivation, the hardest thing to find isn’t capital or expertise. It’s an unbiased opinion. The cost of getting that wrong shows up later, in the fund you wish you hadn’t backed, the advisor you wish you hadn’t trusted.
The fix is finding a forum where nobody is selling. Peer conversations between family office principals are the most valuable hours you’ll spend. Everyone is asking the same questions. But nobody has anything to gain.
